Ask three people to define product marketing, and you’ll get ten definitions. We get it. Product Marketing looks a little different at every organization, and its focus is driven by the stage and type of business. At Aeon Muse Product Marketing, we draw from decades of experience working at leading B2C and B2B businesses at every stage, from startups to enterprise, to deliver a comprehensive and customizable set of services that gives you integrated solutions. Yes, that’s a lot of buzzwords for one sentence, but it’s accurate.
Build Core product marketing activities to define your target audience, and then reach them through offers, positioning, pricing, packaging, placement, and Go-to-Market strategy.
Product Marketing and Product Strategy go hand-in-hand. We help you with product vision, roadmaps, org building, and more.
Planning, hypothesis building, questionnaire design, testing framework and execution and analysis – we do it all.
For companies that are starting out, we help you with tried-and-tested ways to uncover product-market fit, and foundational product marketing to make your marketing efforts and spend as effective and efficient as possible.
Lauren Chan Lee, CEO
ProductLivity